Persistent TikTok web visitor ID used for cross-session attribution and ad measurement.
1 year
TikTok Information Technologies UK Ltd.
tt_webid_v2 is a advertising cookie. Under Art. 5(3) ePrivacy Directive and the GDPR, it must not be set before the visitor has given prior, informed, freely-given consent.
If your scanner finds tt_webid_v2 on a page before the visitor interacts with your consent banner, that's a violation — the cookie loaded without a legal basis.
Fix: gate the script that sets this cookie behind your CMP, so it only fires after the relevant consent category is accepted.
Run a free CookieSentry scan to find every cookie set before consent — including tt_webid_v2 — and get a downloadable evidence PDF.
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